Welcome to Blue Ridge Harley-Davidson/Buell located along I-40 in Hickory, in the beautiful foothills of North Carolina.

Thanks for visiting our website. We hope you'll stop by our dealership soon. We've designed a rustic setting to fit in with the Hickory area, rolling hills and lots of nature! Inside are stone columns; natural light shining through the many windows and dormers, wood plank and stained concrete floors add to the lodge-like feel. Outside, you can park your Harley® or Buell® bike along the covered porch. Relax on the large sheltered deck while you ponder your next stop. Maybe a ride to the Blue Ridge Parkway to check out the awesome scenery?

You'll find out why our customers talk up our second-to-none service department. Make your dyno appointment today for our state-of-the-art Power Commander Tuning Center.

Our knowledgable technicians have a combined 120 years of experience and are dedicated to keeping your Harley® or Buell® motorcycle running at its best. Give us a call for service, chrome or accessories work.

Our great staff will make you feel right at home. The store is stocked with genuine Harley-Davidson® apparel and collectibles. Check out the latest in apparel for riding and after-riding wear. We have a wide assortment of footwear and helmets, and we're fully stocked! Special sizes or special orders? No problem!

Most importantly, check out the '08 Harley® motorcycles and Buell® models. Our selection is great and you can take immediate delivery. Financing? We can help. We have select pre-owned bikes in stock. Call 828.327.3030, toll free 1.866.6HARLEY. Stop by today to see what's happening!